Sound City

Logo Animation

Project Details

I've seen many compilations of morphing shapes and icons used in logo animations, and I've been eager to try it myself. I've gathered a lot of references, and let me tell you a small secret: the key to effective morphing is clarity, good anticipation, and a seamless match cut.

TOOLS:

After Effects, Premiere Pro

Design:

Omar Jabr

Animation:

Omar Jabr

Behind The Scenes

Finalizing the logo animation with a sound wave look-alike was challenging; trying to get a feel for sound waves with a hand was hard. Instead, I generated a sound wave using expressions that relied on random shapes, and then I matched the logo to the generated waves.